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The impact of brand and message cues in online video-based advertising on viewer skipping behaviour
Blog by Bart van de Mortel Nowadays, online video-based advertising is often provided in a setting where the viewer gets to decide...
DVJ Research Group
29. aug.7 min læsning


Influencer Marketing Symposium 2025: Why smaller voices make the biggest impact
Insights from the Data & Insights Network – and what it means for the future of brand building By: Lisette Kruizinga – de Vries (DVJ...

Lisette Kruizinga-de Vries
4. jul.4 min læsning
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