Consumer shopping behaviour is shifting into an online environment and so do many industries to keep up with the customer´s needs and...

Client's challenge Thinking about electronic products, you probably do not think immediately about sustainability. And that has to...

Client’s challenge Snacking has become immensely popular over recent years. Especially among those consumers who are tight for time. Home...

Client’s challenge In retail, FMCG producers are often pressured by retailers to introduce new products because their current products...

Client’s challenge Innovating packaging is nothing new in the FMCG industry. But how do brands know if the new packaging fits the brand,...

Client's challenge Brands invest a lot of resources on in-store communication. Point-of-sale (POS) is all about the Moment Of Truth and...