Tom Darlington is Global Group Strategy Director at PHD Global Business, a global media network and part of the Omnicom Media Group....

Over the past five years, we have covered various themes with Brand Growth . We have talked about the impact of media, innovation,...

Bert de Jong is Managing Director and Partner at Vuur, a strategic creative agency from the Netherlands. Vuur specialises in brand...

Aart Jan Van Triest is CEO at Fitchannel, an online subscription service allowing you to exercise at home and eat healthy with the help...

Christian Hellmann is Head of Brand at Homeday and manages the Brand Marketing department since 2018. Together with his team, he looks...

“Traditional ways of measuring media fall short and make the planning of an ‘always on’ strategy difficult.” Traditional ways of...

Thomas van den Hof is Marketing Lead for the Netherlands at Just Eat Takeaway.com , a leading global online food delivery marketplace...

Annemieke Schoonderwoerd is a Marketer and Partner at Mogelijk , a real estate financier that arranges business mortgage financing...

Annette Reijersen van Buuren is Head of Brand & Communication and part of the management team at Oranje Fonds. The Oranje Fonds is a...

Margriet de Kroon is Managing Director at HERC , a creative agency for brand direction, brand culture and brand advertising. The agency...

Janita Sluurman is the Head of Data at Eurofiber , a leading supplier and operator of infrastructure in the Benelux and France. In her...

Sander Rodenburg is Sports Marketer at Triple Double sports marketing, a marketing and advertising agency specialised in developing...

James Sallows is the Global Head of Transformation & Capability, Consumer & Business Insights & Analytics (CBIA) at GSK. GlaxoSmithKline...

Andry Schol is Marketing Coordinator at VELUX, a leading manufacturer of roof windows, skylights, and sun tunnels, headquartered in...

Autumn has officially started here in Germany on 22 September. And my relatives in Canada celebrated Thanksgiving on October 11th,...

Barbara Vitt is the Head of Marketing Technologies & Analytics at Deutsche Bahn and is responsible for the use and processing of...

Eijte Foekens is Senior Data Scientist at PLUS, a Dutch supermarket chain of the Sperwer Groep which is affiliated with the purchasing...

Patrick Bruin is owner and external consultant at MIC (Marketing & Insights Consultancy) and works as interim manager and consultant for...

Client’s challenge Snacking has become immensely popular over recent years. Especially among those consumers who are tight for time. Home...

Client’s Challenge For many brands, Category Entry Points are an important tool for brand growth. Knowing what makes people think of the...