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Dom Dwight – Bettys & Taylors
Dom Dwight is the Marketing Director at Bettys & Taylors and responsible for the Yorkshire Tea and Taylors Coffee brands. Dom has been...
DVJ Research Group
May 28, 20204 min read
Gareth Turner – Weetabix
Gareth Turner is the Weetabix Head of Brand responsible for brand marketing and strategy. Gareth has extensive experience in marketing,...
DVJ Research Group
May 18, 20204 min read
Ard Bossema – Grolsch
Ard Bossema is CMO at Royal Grolsch, one of the leading Dutch beer companies which is part of Asahi Group Holding. He is responsible for...
DVJ Research Group
May 14, 20205 min read
Social advertising: Breaking through the clutter
Client’s challenge For many brands, social media platforms such as Facebook, Instagram and Twitter, play a major role in the advertising...
DVJ Research Group
May 10, 20203 min read
Lotte Heijnis – AGU B.V.
Lotte Heijnis is Senior Brand Manager for AGU B.V., a Dutch cycling gear brand, operating globally. Lotte is responsible for the Dutch...
DVJ Research Group
May 7, 20204 min read
Liliana Caimacan – Tata Consumer Products
Liliana Caimacan is the Head of Innovation for Tata Consumer Products and leads the innovations team. Her main responsibility is to...
DVJ Research Group
May 6, 20205 min read
Maaike Aarts – Kia Motors Nederland
Maaike Aarts is Manager Communication & PR at Kia Motors Nederland. She is responsible for both communication, from campaigns to events...
DVJ Research Group
Apr 30, 20205 min read
Roos Bulder – Nestlé
Roos is the Marketing Communication Manager at Nestlé Retail Coffee. She is end responsible and budget responsible for all marketing...
DVJ Research Group
Apr 14, 20204 min read
Sjors van Drie – Bud
Sjors van Drie is the Senior Brand Manager at Bud in the Netherlands. Together with his colleagues he is responsible for the launch of...
DVJ Research Group
Apr 2, 20205 min read
Ron Adams – Allianz Direct
Ron Adams is the Head of Marketing and Sales and MT member for Allianz Direct in the Netherlands. An online insurance company formerly...
DVJ Research Group
Mar 20, 20205 min read
Karin Bronsvoort – Johma
Karin Bronsvoort is Marketing Director at Johma, the biggest salad manufacturer in the Netherlands, established in 1968. Main KPI’s for...
DVJ Research Group
Mar 13, 20203 min read
Patrick Tax – Haribo
Patrick Tax is the Marketing and Customer Development Director for Haribo. He is responsible for the marketing department, customer...
DVJ Research Group
Feb 28, 20205 min read
The first 10 seconds
Client's challenge A huge challenge that advertisers deal with is that consumers avoid commercials. Consumers are exposed to so many...
DVJ Research Group
Feb 25, 20202 min read
Choosing the best performing advertisement
Client's challenge One of the biggest electronics brands in the Netherlands was facing an important choice for the launch of a new...
DVJ Research Group
Dec 5, 20191 min read
Optimising your tv commercial
Client's challenge One of the biggest advertisers in the Netherlands wants to change their creative strategy. The creative agency is...
DVJ Research Group
Nov 1, 20192 min read
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