DVJ Insights Strengthens Dutch Team with New Client Consultant Cathelijn te Koppele

DVJ Insights is pleased to announce the appointment of Cathelijn te Koppele as Client Consultant in the Netherlands. With a background in neuroscience and nearly seven years of experience at research agency Validators, Cathelijn brings both research expertise and a strong commercial perspective to DVJ’s growing Dutch team.

Throughout her career, Cathelijn has been driven by curiosity about (un)conscious behaviour and psychology, interests that have shaped her professional journey in market research. At Validators, she successfully combined research-based work with client-facing responsibilities, translating insights into strategies that supported brand growth. Winning the Young Talent Award at the DIN in 2023 showcased her innovative and client-centred approach.

"As a curious generalist with a sharp eye for detail, I thrive on turning insights into concrete tools that make a difference,” says Cathelijn. “This new role allows me to further grow in consulting, while connecting with DVJ’s inspiring international network and talented, open-hearted professionals. I am excited to contribute across brand, communication, shopper and innovation research - helping brands move forward with impact and enthusiasm.”

Léonie Koning, Global Commercial Director at DVJ Insights, comments: “We are very excited to welcome Cathelijn to the DVJ-team! Her appointment reinforces DVJ’s commitment to combining local expertise with global knowledge to help brands grow. With her unique mix of research skills, curiosity, and personal drive, Cathelijn is set to make a valuable contribution to DVJ Insights’ clients in the Netherlands and globally."